Grabbagreen, the Arizona-based fast-casual restaurant concept known for its fresh and healthy alternative to fast food will make its Tennessee debut Thursday under Nashville-based franchisee, Deerfield Hospitality Group, LLC. The Nashville metro-location is located at 2000 Meridian Blvd, Suite 120 in the Meridian Cool Springs development of historic Franklin. This Grabbagreen is the first of several locations from Deerfield Hospitality Group to open throughout Tennessee over the next few years and is the first Grabbagreen location to open outside of Arizona.
"We feel the market for truly healthy, fast, made to order dining options is exploding nationwide and that the Nashville market is underserved for healthy restaurant options," says Toby Graves, operating partner at Deerfield Hospitality Group. "Grabbagreen is well poised to capture a loyal following in the expanding Greater Nashville market. Williamson County is booming and we feel the Cool Springs Corridor will greatly embrace healthier foods for their on-the-go lifestyles."
Grabbagreen's vision from day one has been to lead the charge in making healthy food, fast. Grabbagreen promotes an "Eat Clean, Grabbagreen" philosophy. Grabbagreen's value resonates with consumers looking for a quick meal that is much healthier than normal fast food and less expensive than a fine-dining option.
Grabbagreen is the first fast food concept of its kind serving organic food items, antibiotic and hormone-free beef, poultry, whole food, fresh juice, and smoothies in the country. In addition customers are able to choose from high-quality food at reasonable prices, quick service, gluten-free, whole fruits and vegetables and select organic items. The modern decor and energetic ambiance appeals to everyone from children to adults.
Grabbagreen is prepared fresh, made-to-order and provide a delicious experience for customers and a variety of flavors to meet dietary needs. Grabbagreen offers a full selection of grain and green-based bowls with fresh hormone-free and antibiotic-free proteins provided by local farms, fresh-pressed juice, handcrafted smoothies and acai bowls, breakfast, and healthy kid-friendly items.
Grabbagreen has executed 60 franchise agreements and 174 development agreements with plans to open 15 additional locations across the U.S. this year.