Industry News | June 16, 2016

Gusto! Opens Second Store Near Atlanta's Ponce City Market

image used with permission.

Gusto!, the fast-casual concept that started in Atlanta’s Brookwood Hills neighborhood, will open its second Atlanta location at 782 Ponce De Leon Ave NE in July. In fall 2014, native Georgian and former NFL quarterback Nate Hybl opened gusto! at 1935 Peachtree Road NE. Serving fresh and affordable cuisine unique in the area, the second spot will be across from Ponce City Market in the buzzing Virginia-Highland neighborhood, with plans to expand to new markets in coming months.

With a combined focus on flavor and speed, ordering takes place at the counter, and a simple three-step menu means each dish is served in no time. Here's how it works:

  1. Choose a base of mixed greens, brown rice, half and half, or flatbread wrap.
  2. Choose grilled chicken, grilled portabella, or fresh avocado.
  3. What’s your “gusto”?—bold flavor profiles created daily from the freshest ingredients.

Each gusto features three layers of flavor and texture, with a house-made sauce, vibrant vegetables and fruits, and garnish. Examples include: Tahini Cucumber Feta (creamy hummus, cucumber, tomato, and chickpea salad in a white balsamic vinaigrette; Feta with dill), and Chipotle Mango Avocado (smoky chipotle cream sauce, avocado, mango, and black bean and corn salad in a cilantro-lime dressing; fresh Jack cheese). Each order comes with a free side of gusto!’s signature, house-made sweet potato chips. For dessert, enjoy seasonal frozen yogurt from Honey Hill Farms, and the drink menu includes wine and local craft beer.

“We’re grateful to celebrate a successful first year and can’t wait to bring gusto!’s fresh, flavorful, and fast menu to a new neighborhood,” says founder Nate Hybl. “Virginia-Highland is an exciting and growing part of town, and we’re looking forward to becoming part of the community next to the Beltline and Ponce City Market.”

Taking cues from the original Brookwood Hills location, the interior of gusto! on Ponce will be sunny and smart. Design features will include exposed brick, concrete floors, and “gusto! gold” yellow accents. With the menu available dine-in or to-go, the location will offer spacious indoor seating and airy patio seating, with ample free parking in the back of the restaurant.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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