Industry News | February 19, 2015

Guthrie's Offers Smaller Franchise Format

Guthrie’s is poised for significant growth this year as they celebrate the company’s 50th anniversary in July. 

The franchise company is now offering a new spin on an old favorite. The company’s newest franchise offering – a small-footprint, lower-up-front-capital version of its traditional dine-in restaurants – gives individuals who are trying to break into the franchise market a more affordable way to do so. 

Guthrie’s To Go is a simple drive-thru/walk-up restaurant concept, typically sized between 500-750 square feet. The smaller size reduces the amount of up-front capital required to build the restaurant, including land and personnel costs. 

The newest Guthrie’s To Go location opened in Opelika, Alabama, in October of 2014 by Guthrie’s President Joe K. Guthrie. Several more To Go locations are expected to open in 2015.

“The simplicity of the concept is what is appealing on so many levels,” Guthrie says. “By lowering the up-front cost and increasing efficiency, the Guthrie’s To Go concept will work in most markets throughout the country.”

There are 25 Guthrie’s restaurants, with more on the way.

Guthrie’s serves a limited menu of fresh, hot, fast, Golden Fried Chicken Fingers. Hal Guthrie opened the first Guthrie’s in 1965 in Haleyville, Alabama. Today, Guthrie’s is famous for the Chicken Finger Box and special sauce.


News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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