Häagen-Dazs Shops announced that they are redefining the classic ice cream sundae with an elevated, indulgent creation: the Salted Brown Butter Cookie Dazzler– a luxurious twist on the classic ice cream sundae. This new creation features Salted Brown Butter Cookie ice cream paired with rich, flavorful toppings, delivering a sophisticated dessert experience crafted to satisfy every sweet craving. Beginning April 1 through June 14, the treat is available for a limited time in Häagen-Dazs Shops nationwide.
The Salted Brown Butter Cookie Dazzler is a blend of Häagen-Dazs’ new Salted Brown Butter Cookie ice cream, crispy chocolate chip cookies, hot fudge, and topped with a cloud of whipped cream.
“With our newest dessert, we’ve taken a timeless classic and elevated it into an indulgent, next-level experience,” said Rachel Jaiven, Marketing Director at Häagen-Dazs Shops. “This decadent creation reflects our commitment to continuous innovation—where every ingredient is carefully crafted to strike the perfect balance of warm and cool, sweet and savory. It’s a treat meant to be savored, one spoonful at a time.”
Guests are encouraged to download the newly revamped Häagen-Dazs loyalty app, featuring a sleek new design to enhance guest experience, giving customers access to exclusive rewards, special promotions, and insider news. Guests who download and sign up for rewards will receive a free cup or cone, redeemable at their nearest Häagen-Dazs Shop.