The sushi revolution has begun in Conway, Arkansas, with the opening of the newest How Do You Roll? restaurant. The fast-casual custom sushi shop opened its doors April 28 and aims to bring the area healthy, fresh food at a reasonable price.

“We’re all about accessibility,” says Yuen Yung, CEO. “We want sushi to be accessible to families, to those on a budget, and to those who aren’t the most familiar with sushi in the first place.”

The location in the Village at Hendrix offers a menu that includes a variety of options beyond sushi that include ramen and Udon bowls, featured salads, and hand rolls. True to How Do You Roll? fashion, customers are still able to customize their rolls, bowls, and salads with ingredient options ranging from raw tuna to grilled chicken and cucumbers to strawberries.

While the Conway location will stay true to How Do You Roll?’s fast-casual roots, it is the first to have a lounge concept. Guests now have the opportunity to try How Do You Roll?’s signature cocktails along with a customized roll of their choice.

“We’re excited to see the lounge concept come to Conway. It’s something very new and I’m looking forward to implementing it in new locations to come. It’s just another way we are catering to our guests’ need for choices in their dining.” Yung says.

Fast Casual, Growth, News, How Do You Roll?