Revel Systems, a market leading cloud point of sale (POS) and complete business management platform, announced HTeaO, America’s largest iced tea franchise, will implement Revel at 270 new locations, adding to the 80 HTeaO locations already live on Revel’s platform.
“We are committed to providing the absolute best quality iced tea money can buy and that commitment to quality extends to our technology strategy,” says Brad Williamson, Executive Vice President of HTeaO. “We are very excited to leverage the success we’ve had with Revel as we look to streamline operations and deliver a memorable customer experience at 270 additional locations.”
“We are very excited to leverage the success we’ve had with Revel as we look to streamline operations and deliver a memorable customer experience at 270 additional locations,” says Brad Williamson, Executive Vice President of HTeaO.
A key capability for HTeaO is the retail inventory management available through the system’s back end. Operators are able to quickly access critical data on inventory for one, multiple, or all locations through a single, centralized dashboard. This capability enables smarter decision-making based on data-backed insights for the brand.
“We are thrilled that HTeaO has seen so much value in Revel, and will be using our transaction platform as it expands to 350 locations over the next few years,” adds Greg Dukat, Chief Executive Officer of Revel Systems. “Revel has become the preferred POS platform for large chains who understand that a modern, cloud platform with an open API is the best technology foundation to future proof your business, rapidly innovate, and facilitate growth.”
Revel provides an open API to help brands adapt to the demands of consumers and an ever-changing marketplace. HTeaO uses Revel’s open API to integrate best-of-breed solutions for loyalty, online ordering and gift cards, contributing to the seamless experience loyal patrons have come to appreciate.
HTeaO will also utilize Revel Advantage, Revel’s integrated in-house payment processing solution that provides a complete POS and payments offering.
HTeaO is a unique franchise concept that has perfected a simplistic business model, dealing primarily in iced tea. With all natural ingredients, the brand has created its own supply chain, to ensure each store receives all essential products, and helps keep costs low. Striving for precise consistency, each store is equipped with its own proprietary water plant, creating pure and consistent tasting water.
HTeaO values being there for franchisees every step of the way, helping them build a strong location from the start. This begins with a franchise partner orientation, an initial site evaluation, and demographic research to determine a viable location. From there, HTeaO is involved with the architectural plans, permits, construction, and certificate of occupancy. After training and the store is up and running, HTeaO continues to offer support to owners through providing access to a mentor, utilizing marketing efforts, and aiding with promotions and philanthropic activities.