I ♥ Mac & Cheese, a fast-casual concept specializing in customizable, made-to-order macaroni and cheese, grilled cheese and specialty salads, announced it has awarded a Multi-Unit Development Agreement to BMD Mac and Cheese, LLC, Mooresville, North Carolina.
The agreement, which includes the development of three I ♥ Mac & Cheese’s in the Charlotte, North Caolina, area, was awarded to Ben and Melissa Krokson. The first restaurant is slated to open in the next nine months.
“The growth of our franchise division in one year is phenomenal and means we are attracting more people to the I ♥ Mac & Cheese brand. We are excited to welcome North Carolinians to the brand,” says Stephen Giordanella, CEO and chairman.
The first I ♥ Mac & Cheese location opened in 2016 in Fort Lauderdale. In Q4 2017, the company launched its franchising program nationwide. Franchise locations are currently in Yukon, OK, an Area Development Agreement with commitment for four stores, and Davie, FL.
“We are excited to join the I ♥ Mac & Cheese family,” says Melissa Krokson. “This is our first venture in franchising and we believe the concept will be a great fit for the Charlotte area. Who doesn’t love mac and cheese?”
The family-friendly restaurant specializes in custom, build-your-own macaroni and cheese bowls and grilled cheese sandwiches. Diners choose from a variety of pasta or bread, including gluten-free, along with seven different types of cheeses, vegetables, and seven proteins—think meatballs, bacon, ground beef, short ribs and grilled chicken.
Also, on the menu: specialty salads, including Angry Lobster, Chicken Cordon Blue, Chopped Wedge, Honey Mustard Pesto Chicken and more; side dishes, including cheesy broccoli, balsamic tomatoes, and tomato soup; desserts, including mini chocolate chip cookies, brownies, marshmallow treats and caramel cookies
A unique franchise concept in the restaurant industry since there are no fryers, grease trap systems or hood systems necessary, I ♥ Mac & Cheese requires a low investment and can be opened in a small space, such as a mall kiosk or food court. Shopping malls, sports venues, areas close to colleges and universities, and high-traffic pedestrian areas are also ideal locations.
“The expansion into North Carolina is one more indicator that the I ♥ Mac & Cheese brand is strong,” adds Dan Collins, president and chief development officer for I ♥ Mac & Cheese. “We look forward to working with the Kroksons in developing and growing a passionate and loyal customer following.”
The five times weekly e-newsletter that keeps you up-to-date on the latest industry news and additions to this website.