Insomnia Cookies Breaks Out the Halloween Spirit

    Industry News | October 12, 2020
    Insomnia Cookies' Moon Cookie Cake.
    Insomnia Cookies
    Moon Cookie Cake with Halloween Center.

    It’s that season at Insomnia Cookies and ghouls, ghosts and gourds have fallen into shops nationwide. Halloween might look a little different this year, but Insomnia is here for all the treats you need even if you’re not trick-or-treating. And for those still looking for a safe and sweet trick-or-treat experience, dress up and pop into your local Insomnia Cookies store on Halloween Day for a free cookie, no purchase necessary.

    But it wouldn’t be that season–and wouldn’t be Insomnia–without a whole pumpkin patch of special baked fall and Halloween cookies and deals. For those who can’t get enough pumpkin spice, try the Pumpkin Cheesecake Cookie, the perfect pairing for your PSL. Insomniacs looking to light up socially distant Halloween plans can indulge in the scary good Peanut Better Choco-Lantern Cookie. Insomnia’s Moon Cookie Cake with the Halloween center turns the holiday’s full moon into a month-long celestial celebration. Celebrating Halloween’s full moon all month long, the Moon Cookie Cake with Halloween Cake Center is a celestial celebration no matter what your plans look like. And for those who can’t make up their minds on cookie’wiches, the new Mini’wich Flights features a variety of ice cream flavors. Full details below on the spooky seasonal selection:

    Free Cookie on Halloween Day

    Free cookie for any Insomniac that comes into a store wearing a costume

    In-store only on Saturday, October 3

    No purchase necessary

    Pumpkin Cheesecake Cookie – out now

    Pumpkin Spice, who? We’re going beyond the basic batch with our fall classic: Pumpkin Cheesecake. This seasonal sweetie is layered with perfectly spiced pumpkin puree, lush cream cheese chips, and crunchy bits of graham cracker.

    Limited time only, in store, for local delivery and nationwide shipping.

    Peanut Butter Choco-Lantern Cookie – launching Wednesday, October 21

    Cross over to the sweeter side with CookieLab’s tricked out Halloween treat: Peanut Butter Choco-Lantern. This ghoul-worthy creation features a warm, delicious double chocolate cookie base with creamy peanut butter chips and pumpkin sprinkles baked throughout.

    For one day only, on Thursday October 22nd, Insomniacs can get a 6-pack of the ghoulishly good Choco-Lantern for only $6.

    Limited time only, in store, for local delivery and nationwide shipping.

    Moon Cookie Cake with Halloween Center – launching Wednesday, October 21

    Our Moon Cake makes its official debut into the fright club just in time for treat season. The Halloween cake center turns this tried-and-true midnight snack into the graveyard smash of any spooky gathering.

    Available through Halloween while supplies last, in-store and local delivery

    Mini’wich Flight – launching Wednesday, October 21

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.