Industry News | September 5, 2017

Jimboy’s Tacos Introduces Taco for a Hero

Bookmark/Search this post
Email this story Email this story
Printer-friendly versionPrinter-friendly version

Read More About

Jimboy’s Tacos, Home of the Original American Taco, announced “Taco for a Hero,” a month-long initiative offering a free Original Ground Beef Taco or Bean Taco to military personnel and first responders, with no purchase necessary. As an all-American brand, Jimboy’s Tacos is honored to support active and retired service men and women during the entire month of September.  

“We’re taking the month of September to honor the individuals who selflessly serve and protect our great country, by offering them a humble, yet delicious, token of our appreciation,” says Jimboy’s Tacos President, Karen Freeman. “Jimboy’s Tacos is incredibly proud of the brave men and women who protect our communities, and we encourage military and first responders to head to their local Jimboy’s throughout September to enjoy our famous parmesan-dusted Original Beef Taco on the house.”

The Taco for a Hero promotion will be offered at all Jimboy’s Tacos locations from September 1–30. The complimentary Original Ground Beef or Bean Taco is available to all active and retired military, EMT, firefighter and law enforcement personnel with valid military ID, proof of service, or by wearing a service uniform at the time of purchase.

“On behalf of all Jimboy’s franchisees, we are proud to honor military and first responders in our communities with a free Jimboy’s signature Original Ground Beef or Bean Taco all month long,” said Roy Perez, longtime Jimboy’s franchisee.   “We understand that first responders may not necessarily refer to themselves as ‘heroes,’ but to us, that is exactly what they are. We have the utmost respect for these men and women and are looking forward to thanking them personally when they visit Jimboy’s.” 

Jimboy’s has been serving its famous tacos since 1954 and has earned a loyal following thanks to its signature menu item, the Original Ground Beef Taco. Made with fresh, never frozen, seasoned ground beef, hand grated American cheese, and crisp lettuce all encased in a crunchy stone ground corn tortilla that’s dusted with Parmesan cheese, the Original Ground Beef Taco is a one-of-a-kind flavor experience that fans crave.

Offer applies to one free Original Ground Beef Taco or Bean Taco only. Valid at participating Jimboy’s locations through September 3. No purchase necessary. Limit one taco per person per day. Proof of service is required

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.