Industry News | March 30, 2011

John Sanfacon Joins MeadWestvaco

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MeadWestvaco Corporation (MWV), a packaging company, announced that John K. Sanfacon joined the company as president of the foodservice packaging business.

In this role, Sanfacon will drive strategic, transformational growth by commercializing new offerings across the MWare family of products. Under Sanfacon’s leadership, MWV will continue to deliver packaging insights and solutions that help its customers’ businesses and brands succeed.

“MWV’s foodservice business has an innovative product portfolio of sustainable foodservice packaging,” says Bob Feeser, senior vice president of packaging. “I’m confident that John’s deep expertise in parallel fields including quick-service restaurants will help drive continued global growth for MWV’s foodservice business.”
Sanfacon brings more than 20 years of experience in the quick-service and full-service restaurant field to MWV. He most recently served as head of marketing and innovation at Jiffy Lube International. Prior to that, his previous roles included interim chief marketing officer at Denny’s; senior director of worldwide menu marketing & development at McDonald’s; director of marketing innovation and consumer insights at Pizza Hut/Yum Brands/Pepsico; and senior market research analyst at General Mills Restaurants/The Olive Garden.
Sanfacon holds a bachelor’s degree in economics from Rollins College, and a master’s in business administration from the Rollins College – Crummer Graduate School of Business. 
MWV partners with foodservice customers to offer customized solutions that help improve the consumer’s experience, while enhancing sustainability, compliance, and performance through the supply chain. 
Through products such as MWare, MWV offers a versatile range of high-quality foodservice containers that include features such as disposability, convenience, compostability, and portability.
MWV supports sustainable forestry and fiber sourcing and was one of the first to develop foodservice-grade post-consumer recycled fiber hot beverage cup that complies with USFDA and ISEGA food contact standards.

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