Ladhar & Sidhu Group Inc., operated by existing Juice It Up! franchisee Jinder Singh, plans to open the brand’s seventh Riverside, California, location this winter. As a leader with more than two decades of experience in the $2.2 billion–dollar industry, Juice It Up! is thrilled to have a current franchisee expand their business portfolio by opening the company’s 49th Inland Empire location.
“The Juice It Up! brand is excited to be adding another Juice It Up! location to our Riverside roster by year’s end, bringing healthy and delicious products to even more area residents,” Singh says. “Our first location in Yucca Valley has done so well, we’re confident that our new location will have just as much success. With a high demand for the brand throughout the United States, now is the perfect time to introduce Juice It Up!’s hand-crafted smoothies and fresh-squeezed raw juices to brand new customers in the Inland Empire.”
Juice It Up! is thrilled to be expanding in existing markets within California, Texas, New Mexico, Oregon, and soon in Florida, and is seeking additional franchise partners to continue the brand’s advancement throughout Southern California, a prime growth market for the better-for-you concept.
“The Inland Empire continues to be the perfect region for our brand due to its warm climate, growing population focused on healthy, active lifestyles, and a large, enthusiastic Juice It Up! fan base,” says Carol DeNembo, Juice It Up! vice president of business development. “After seven quarters of substantial sales increases, it’s a very exciting time to grow with Juice It Up!, and we’re proud to have an existing franchisee recognize this and expand our footprint in Southern California.”
With an operations-focused culture, Juice It Up! is growing with new franchise partners, while existing franchisees continue to invest in the brand. Juice It Up! also offers franchise incentives for veterans of the U.S. military with a 60 percent discount off the initial franchise fee. The company is continuing its pursuit of steady expansion across the nation and is on track to add at least 10 additional units by year-end.