Just Salad, the fast-casual restaurant committed to making healthy food accessible to everyone, is launching a piña colada inspired smoothie with Vita Coco to kick off summer. The 220-calorie La Vita Coco Colada is made with Vita Coco Pressed Coconut Water, pineapple, and agave and is available through July 31. “Our menu is designed to make healthy eating easy, affordable, and something everyone can look forward to everyday,” says Just Salad’s Director of Marketing Stephen Swartz. “La Vita Coco Colada tastes exactly like a piña colada and will make every lunch break healthy, fun, and festive.”

The new limited-edition smoothie is part of the brand’s broad menu that goes beyond just salad, Swartz says. “This new smoothie joins our other newer items like avocado toast, grain bowls, and the new Pick 2 combo which allows guests to mix & match their favorites for $11.99.”

Vita Coco is the leading coconut water beverage celebrated for its delicious hydration. The combination of Just Salad’s fresh ingredients and Vita Coco’s natural occurring electrolytes and vitamin C is guaranteed to deliver a tasty and nutrient-dense smoothie.

“Vita Coco is Just Salad’s first smoothie recipe partner and was selected because of coconut water’s natural hydration benefits. We can’t think of a better way to boost our smoothie,” Swartz says. Most piña coladas are filled with artificial sweeteners and boast over 400 calories. With help from Vita Coco, Just Salad has created a healthier alternative to the summertime sensation.

Just Salad Just Salad is the home of the reusable bowl, the fastest service in town, and 10 items under $10. The fast-casual restaurant concept believes in healthy for everyone. Created in 2006 with one location in Midtown Manhattan, Just Salad now employs over 1,000 people worldwide at its 30-plus locations across New York, New Jersey, Philadelphia, Chicago, Hong Kong, and Dubai.


Marketing & Promotions, News, Just Salad