KFC Canvases Manhattan Streets

Imagine getting off the subway in Times Square, walking up the stairs, and seeing a 12 ft. illuminated truck filled with a larger-than-life box of KFC Triple Dip Strips. Now imagine being handed a box of hot Triple Dip Strips on the spot. On Friday the company will do just that–officially launching its new menu item at various locations in and around Manhattan.

KFC’s Triple Dip Strip Campaign will include prominently featured graphics on the mobile vehicle (which also plays audio on eight external speakers), targeted messages on consumer’s cell phones via Bluetooth technology, and several specially designed Segways. The campaign is scheduled to run in New York City until November 18.

KFC Corporation has more than 14,000 outlets in more than 80 countries and territories around the world, serving some 12 million customers each day. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE:YUM.)

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Shake Shack Expands Partnership on Carbon Neutral Whole Milk

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Wendy’s Promises to Increase Access to Solar Energy for Franchisees

Wendy’s on Tuesday shared progress in sourcing renewable energy through its participation in community solar programs. Emissions reductions from these programs will advance progress against Wendy’s science-based targets to reduce absolute Scope 1 and 2 emissions by 47 percent, and Scope 3 emissions from franchisees by 47 percent per restaurant by 2030, both from a […]

Alberto Sosa Bringing Pollo Campero to Smyrna, Tennessee

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Chick N Max Named One of the Fastest-Growing Companies in Wichita, Kanas

Chick N Max – a next generation fast casual franchise specializing in almond wood smoked chicken and wings, chef-crafted sandwiches, and fried tenders – recently landed at the top of the Wichita Business Journal’s 2024 fastest-growing companies list. The burgeoning brand secured the top spot in the annual ranking with revenue growth of 89.5% last year. “We’re absolutely […]

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