Musicians who enter the contest will get a chance to be one of 12 artists featured on the Pride 360 Degree CD. KFC will also team with music industry veteran Bryant Reid, president and CEO of B Street Entertainment, producer of B Street Live, and former vice president of A&R for LaFace Records and Atlantic Records, to pick one grand prize winner who will receive a home recording studio.
Musicians will have their songs on the Hitmaker Web site http://www.KFC.com/pride360, where they can be downloaded as mobile phone ringtones. KFC will donate all profits from ringtone downloads to Little Kids Rock, a national non-profit organization that supports music in the academic lives of public school children by providing instrument instruction, free instruments, and trained mentors.
To enter, any musician can create a song about Pride 360 Degree. All winning song entries will use the key words individual, family, community, and heritage. Artists may upload their audio submissions (and artist/musician photos) at http://www.KFC.com/pride360 or mail them by August 1 to KFC at 1900 Colonel Sanders Lane, Louisville, Kentucky, 40213, Attn: KFC Hitmaker. All visitors to KFC.com can vote for their favorite versions of the Pride 360 Degree theme song from August 4-18.
The grand prize winner and the other winners whose music will be featured on the CD will be selected on August 31.