When a month feels like a year, why can’t a day become a week? To bring joy to Americans during what has become one long Blursday, Krispy Kreme will turn National Doughnut Day into National Doughnut Week, offering fans five days to enjoy a free doughnut of their choice – no purchase necessary – June 1-5.

“National Doughnut Day is one of our favorite holidays to celebrate, but with days starting to blur together, we want to make sure it’s easier than ever for fans to participate,” says Dave Skena, Chief Marketing Officer for Krispy Kreme. “That’s why, this year, we’re extending our beloved free doughnut tradition from one day to five days with the very first National Doughnut Week.”

During National Doughnut Week, guests can visit participating U.S. Krispy Kreme shops and drive-thrus for one free doughnut of their choice. This year, not only can fans pick their doughnut, but they can pick their day, too! Guests can choose from any of Krispy Kreme’s fresh-made doughnut varieties while supplies last, including the iconic Original Glazed® Doughnut, Chocolate Iced with Sprinkles Doughnut and Krispy Kreme’s Original Filled® Doughnut varieties.

Share how you’re celebrating National Doughnut Day all week long with your favorite Krispy Kreme doughnut by using #NationalDoughnutWeek and tagging @krispykreme on social.

Marketing & Promotions, News, Krispy Kreme