Krispy Kreme Launches Halloween Lineup of 'Krispy Skreme' Doughnuts

    Industry News | October 11, 2021
    Krispy Kreme Halloween Doughnuts.
    Krispy Kreme
    The chain will have a buy one dozen, get one for $1 promotion on Saturdays October 16, 23, and 30.

    Under a witchy theme, Krispy Kreme has transformed to “Krispy Skreme” this Halloween season, complete with a logo change, four new doughnuts and the treat of $1 dozens every Saturday, plus a free doughnut offer on Halloween. 

    Beginning today, Oct. 11, Krispy Skreme fans will be enchanted by four new doughnuts that are adorable takes on iconic Halloween symbols for a limited time at participating shops across the U.S.: 

    Abra Cat Dabra Doughnut – An Original Glazed doughnut dipped in chocolate icing and black sanding sugar, decorated like a cat with icing and sugar fondant eyes. ​ 

    Enchanted Cauldron Doughnut – A Glazed Chocolate Cake doughnut topped with Kreme and decorated like a cauldron with sprinkles and a pretzel witch’s “broomstick.”  ​ 

    Bewitched Broomstick Doughnut – An unglazed shell doughnut, dipped in purple icing, decorated with an icing swirl and gold stars, and finished with green buttercream and a pretzel stick “broomstick.” ​ 

    Spooky Sprinkle Doughnut – An Original Glazed doughnut dipped in orange icing and topped with a Halloween sprinkle blend.  ​ 

    Saturdays beginning Oct. 16 through Halloween will be scary great for Krispy Skreme fans, who can get a $1 dozen to share with family and friends with the purchase of any dozen. Each “Saturday Scary Sharies” dozen is packaged in a special edition spellbook dozen box, while supplies last.  

    As the sprinkle on top of the season, every guest who visits a Krispy Skreme shop in their Halloween costume Oct. 31 can receive a free doughnut, no purchase necessary.    

    “We all deserve an incredibly great Halloween this year. So, we’re turning into Krispy Skreme for the month and scaring up some amazing Halloween doughnuts along with some spooky good deals,” says Dave Skena, Chief Marketing Officer for Krispy Skreme. “Help us have fun too by coming by on Halloween in costume and we’ll give you a free doughnut!” 

    Share how you’ve been entranced by Krispy Skreme’s new Halloween doughnuts and offers by using #KrispySkreme and tagging @krispykreme on social media.

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.