As NASA’s Perseverance Rover makes its epic landing on Mars this Thursday, February 18, Krispy Kreme will give fans a unique, out-of-this-world opportunity to celebrate with its limited edition Mars Doughnut, landing at shops across the country for one day only.
The design of Krispy Kreme’s Mars Doughnut, made to look like the red planet, is surpassed only by its deliciousness – a Chocolate Kreme-filled doughnut dipped in caramel icing with a red planet swirl and sprinkled with chocolate cookie crumbs.
When Perseverance lands February 18 in Mars’ Jezero Crater, it will have traveled 292.5 million miles since lifting off July 30, 2020 from Cape Canaveral Air Force Station in Florida. In addition to toting the first-ever helicopter to be deployed on Mars and numerous other technologies to seek signs of ancient life and collect rock and soil samples, the rover also is carrying the names of nearly 11 million people who participated in NASA’s “Send Your Name to Mars” program.
To acknowledge these special space “travelers,” Krispy Kreme will give each one FREE Mars Doughnut on Feb. 18; just show your NASA-issued Mars 2020 Perseverance “boarding pass” to redeem.
“The landing of Perseverance on Mars will be an epic and important achievement,” said Krispy Kreme Chief Marketing Officer Dave Skena. “So, we’re celebrating the best way we know how: with an amazing new doughnut discovery right here on earth.”
NASA has scheduled a live stream of Perseverance’s landing on NASA TV – the perfect occasion to experience “Mars on Earth” with Krispy Kreme’s one-day-only Mars Doughnut.