Industry News | August 31, 2015

Krystal and Vidalia Team Up For One-Day LTO Giveaway

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For one day only, two classic southern brands—Krystal and Vidalia Brandsare teaming up to offer guests a free sample of Krystal’s brand new Vidalia-Q Krystal. On Wednesday, September 9, from 11 a.m. to close, all participating Krystals will give away one Vidalia-Q Krystal per guest, while supplies last. To take part in this special offer, guests can simply use the secret code “Vidalia Me!” to receive a free Vidalia-Q Krystal. No purchase is required.

The new creation satisfies taste buds by combining two popular items—a classic Krystal burgertopped with cheese and a golden Vidalia Sweet Onion ring, topped with a drizzle of sweet barbeque sauce. The Vidalia SweetOnion rings are from Vidalia Brands, the Georgia-based purveyor of the original “Sweet Onion” Onion Ring and a tasty line of sauces, seasoning blends, and more.

“We are so pleased to bring these two brands together for our guests,” says Alice Crowder, vice president of marketing for Krystal. “Vidalia Sweet Onions are a favorite in our neighborhoods, and they’re perfectly paired with our classic, savory Krystal on its steamed bun. This is a pairing you won’t want to miss!”

The burger will be offered for a limited time only.


News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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