Industry News | July 1, 2016

Krystal Celebrates the Fourth with 50-Cent Hot Dogs

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The Krystal Company, the brand famous for its iconic square hamburgers, is making it all about America this Independence Day. The Fourth of July has long been synonymous with hot dogs, and Krystal is helping everyone celebrate with a deal on its signature Pups.  All day on Monday, July 4, Krystal’s classic Pups are available for $0.50, with no limit on quantities. As one of the few quick-service restaurants to feature hot dogs on the menu year-round, Krystal thought this time-honored favorite would be a great way to celebrate our independence from high prices.

“Hot dogs are a classic item that people associate with festive cookout holidays,” says Angela Johnson, director of marketing communications at The Krystal Company. “Our aim for offering our signature Pup for just $0.50 is to bring the at-home cookout feel to all Krystal lovers.”

Krystal’s classic Pups will be available for $0.50 from 6 a.m. to midnight on Monday, July 4 at all participating locations, while supplies last. Guests may also choose to upgrade their Pup to a Chili Cheese Pup or Fired-Up Pup for a few cents more. Pups may also be paired with fries or other regularly-priced side items.

“Whether you’re a long-time fan of Pups at Krystal or just feel like honoring a beloved holiday with an American staple, we look forward to celebrating American freedom as well as Krystal’s freedom to serve iconic recipes,” Johnson says.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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