Industry News | November 8, 2016

Krystal Including Stuffing Recipe in Multi-Pack Boxes

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Krystal announced the return of its limited-edition holiday Multi-Pack boxes. The mega-value pack that includes 24 famous Krystal burgers has long been a guest favorite, but the holiday box adds a little something extra for the season—Krystal’s unique Thanksgiving stuffing recipe plus a fun gingerbread house-building template.

“Our Multi-Packs have always been much more than just a box of Krystals. They’ve become synonymous with fun,” says Alice Crowder, vice president of marketing for The Krystal Company. “That’s why this year’s Multi-Pack has a special new design, a fun artistic gingerbread house project for families, and, of course, our legendary stuffing recipe made with Krystal burgers as the main ingredient.”

All Multi-Packs ordered from November 1 through December 31 will have the festive, holiday gingerbread house theme published on the side of the 24-pack box.  Included in the design is a set of instructions and tips on how to save the box and customize it for an eye-catching piece of holiday décor. The Multi-Pack will showcase the Krystal stuffing delicious recipe too, just in time for National Stuffing Day on November 21.

“The Krystal stuffing recipe has become a Southern Thanksgiving tradition,” Crowder says. “Our favorite part is that the recipe uses 20 Krystals but the Multi-Pack comes with 24 so you can make your stuffing and have a snack left over for yourself.  That’s something for which all cooks can give thanks this season.”

Krystal Stuffing from Kim Miller on Vimeo.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.


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