Industry News | April 3, 2017

Little Caesars to Give Away Lunch if Chase Elliott Wins

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With the racing season in full swing, Little Caesars is offering America a free lunch if fan favorite driver Chase Elliott claims a victory in Bristol, Tennessee, on April 23. If Elliott wins the April 23 race, Little Caesars will give away one free $5 HOT-N-READY Lunch Combo, featuring a 20-ounce Pepsi product to every customer who comes into a participating store and mentions this offer at the check-out counter, between 11:30 a.m. and 1 p.m. (local time) on April 26, in accordance with the offer terms.

"We know race fans have the need for speed, and that's why we're offering this opportunity to get the fastest lunch in town," says Ed Gleich, senior vice president of Global Marketing for Little Caesars. "And, if Chase Elliott doesn't make it to the Victory Lane, fans can still catch a great deal at Little Caesars with our high quality, HOT-N-READY Lunch Combo for just $5 plus tax. Either way, customers win."

Available at participating restaurants nationwide, the Little Caesars HOT-N-READY Lunch Combo includes a satisfying portion of four Detroit-style DEEP!DEEP!™ Dish pepperoni pizza slices and a 20-ounce Pepsi product for $5 (plus tax), all served HOT-N-READY. No calling, waiting or online ordering necessary. Customers simply go to their Little Caesars store, and fresh pizzas are ready to carry out.

At the April 23 race at Bristol, Elliott's No. 24 Chevrolet SS will have a fresh new paint scheme, featuring Little Caesars branding on the hood and quarter panels.

Offer Details:

If Chase Elliott wins the NASCAR Cup Series race on April 23 in Bristol, Tennessee, Little Caesars will give away one free $5 HOT-N-READY Lunch Combo to customers who come into a participating store and mention this offer at the check-out counter, between 11:30 a.m. and 1:00 p.m. (local time) (while supplies last) on April 26, 2017.

Limited to one $5 HOT-N-READY Lunch Combo per family. (Defined as parents, children, siblings, and spouse).

Valid only on April 26, 2017 between 11:30am to 1 p.m. (local time) or while supplies last. Must be ordered during this time period.

Valid at participating stores in the 50 United States and D.C.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.