Industry News | August 27, 2014

Little Caesars Unveils Soft Pretzel Crust

Little Caesars Pizza, home of the $5 HOT-N-READY pizza, is bringing two classic flavors, soft pretzel and pizza, together for a limited time. From September 1 through October 26, the Soft Pretzel Crust Pepperoni Pizza will be available at all U.S. and Canada Little Caesars restaurants.

Little Caesars new Soft Pretzel Crust Pepperoni Pizza is a large specialty pizza that starts with a soft pretzel crust made daily in store. It is topped with Cheddar cheese sauce, a blend of real cheese, and pepperoni, and then finished with a four-cheese blend of Asiago, Fontina, Parmesan, and White Cheddar cheeses.

"The Soft Pretzel Crust Pepperoni Pizza is a great tasting example of everything we are about: offering our customers a totally unique pizza experience from the variety of pizza and sides we offer to instant availability," says Edward Gleich, senior vice president of global marketing.

Little Caesars has a long history of innovation including pioneering a two-for-one pizza deal later known as Pizza!Pizza!, introducing the $5 HOT-N-READY concept, inventing a conveyor oven specially designed to bake pizza, and creating unique products such as Crazy Bread, and the Detroit-style DEEP!DEEP! Dish pizza. Little Caesars is innovating again as the first national pizza chain to offer a soft pretzel crust pizza.



News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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