Industry News | April 18, 2017

Long John Silver’s Improves $5 Reel Deal Box

Long John Silver’s
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Customers raved about Long John Silver’s $5 Reel Deal Box and the country’s largest quick service seafood restaurant answered those cheers by making it even better. Long John Silver’s is adding brand new Crispy Breaded Chicken Tenders to an exciting line up of fan favorite options. The $5 Reel Deal Box is available in participating locations across the country through May 28.

“Fans of the brand tell us all the time how much they love our fish, but they really like our chicken too,” says Stephanie Mattingly, vice president of Media and PR. “The crunch of the lightly cooked breading and the succulent, juicy chicken work in tandem for a flavor we think our customers will love.”

The $5 Reel Deal Box includes a choice of three Crispy Breaded Chicken Tenders, two pieces of classic battered fish or chicken, or one piece of classic battered fish and 3 shrimp. All of the choices are served with natural-cut fries, two signature hushpuppies, an icy cold 20-ounce drink, and a Hershey’s Chocolate Chip Cookie for dessert. For those who can’t get enough of a good thing, the Crispy Breaded Chicken Tender box can be upgraded to a meal that includes two signature sides and five pieces of mouth-watering chicken.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.