Industry News | June 25, 2015

Long John Silver's Summer Deal Highlights Sustainability

image used with permission.

Long John Silver’s, the nation’s largest quick-service seafood chain, is rolling out its best deal of the summer. For a limited time, customers can get a one-piece Fish & Fries Combo for only $1.99.

The deal is one of the most competitive offers of the season, and it’s an unbeatable value for pure, wild-caught Alaskan whitefish that’s hand dipped in the restaurant and cooked until golden. Quality and high standards are a goal at Long John Silver’s, and it starts with seafood sustainability.

The wild-caught whitefish served at Long John Silver’s is sourced from a U.S. fishery that has been certified as sustainable by the Marine Stewardship Council since 2005 and certified as responsibly managed under the Global Trust/ASMI FAO-based standards.
“We know customers like a great deal on delicious food, but more and more, they also want to know more about where that meal comes from. We think this is an important, encouraging trend,” says CEO James O’Reilly. “Most of America doesn’t know that Long John Silver’s fish is wild-caught and sustainably sourced, so it’s a meal our customers can feel better about enjoying. And at only $1.99, we want to give customers more than they pay for.” 
No coupon is needed, and the offer ends July 26, 2015.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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