Industry News | April 14, 2011

Lunch For $1? Not Too Good To Be True

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For Washington, D.C., diners, $1 dollar can buy lunch on Friday, April 15, thanks to LivingSocial—the online source for handpicked experiences at a great value—and the company’s new Instant Deals offering.

LivingSocial members with smart phones can log in to the Instant Deals feature of the LivingSocial mobile application to purchase any of the Dollar Lunch Day Instant Deals. The app uses GPS to automatically pull up a list of the $1 Instant Deals within a half mile of the member’s location.

Hand-picked, $1 lunches will be available for redemption from 11:00 a.m. – 2:00 p.m.This dollar lunch deal is the latest D.C. offering from LivingSocial Instant Deals, which launched in the Capitol City on March 7.

“These days, we’re hard-pressed to find a pack of gum for a dollar, let alone a meal. But, through our Instant Deals feature, the LivingSocial mobile app is giving D.C. residents $1 access to some of the best food in the area,” says Tim O'Shaughnessy, CEO and co-founder of LivingSocial.

From sweet treats to savory eats, diners can nosh and nibble for about the same price as a bag of chips from a vending machine.

Honing in on the D.C. establishments taking part in the April 15 Instant Deals event is easy as ($1) pie:

1) Download the LivingSocial mobile application to your iPhone or Android device or visit LivingSocial website and select “Washington, D.C.” as your city. Then, click on Instant Deals.

2) Participating Instant Deals sites within a half mile of your current locale will appear. Purchase your favorite and display your corresponding Instant Deals voucher on your mobile device when you’re ready to check out.

LivingSocial Instant Deals brings a real-time twist to the way merchants market their business and how consumers discover the best experiences in their neighborhood. Local merchants work with LivingSocial to craft deals and optimize traffic through their doors during slower business hours or when they want to bring in more customers.

Unlike LivingSocial daily deals, which are live for 24 hours, Instant Deals are live for a short period of time, providing increased opportunity for businesses to enhance their customer base.

Washington, D.C., residents currently have exclusive access to LivingSocial Instant Deals, but plans are already in the works to bring Instant Deals to more LivingSocial cities in the near future. 

Comments

I downloaded the living social app and nothing is loading. My guess is there are thousands of us hitting the servers. Also, the dollarlunchday.com site is down. "No server is able to handle this request".

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