Industry News | June 16, 2016

LYFE Kitchen Unveils New Mobile App with Ordering

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LYFE Kitchen, a leader in the fast-fine dining is excited to bring the latest technology to the table. This month it is launching the second phase of its technology innovations with the release of its new mobile app. The new app's features include the added convenience of remote ordering from any location, and the integration of the Olo platform with a new mobile app through Punchh, one of the restaurant industry's leading mobile loyalty and insights platforms. With Punchh, the app allows for native, in-app ordering and will support a generous customer loyalty program to reward guests who visit LYFE Kitchen. The app also features original blog content and news of LYFE Kitchen happenings that will reach users through push notifications and e-blasts.

The digital rollouts aim to improve LYFE's online customer experience and are the next stage of growth following its successful opening of four new restaurants this year including a location in Chicago's Gold Coast, one in Memphis, Tennessee, and two California locations in Playa Vista and Cupertino, California, totaling 16 restaurants across six states nationwide.

"We know our guests like to stay current with emerging trends and technology, and they expect the same from their favorite brands," says Chance Carlisle, president and CEO of LYFE Kitchen. "With this in mind, we are making long-term technological investments to provide that expected user experience."

The new LYFE mobile app now allows guests to easily order their favorite items from their smart phone or device while on the go, while also earning rewards points. Additionally, the app makes it easy for guests to track and redeem those loyalty rewards points for free food and drink items, access special cooking tips, receive invitations to LYFE's special events, browse fun ideas for entertaining guests, and more.

The innovation doesn't stop here. Now available at the Palo Alto and Cupertino, California, restaurants, guests can get their food faster with Apple Pay, making mobile payments secure, quick and convenient. LYFE Kitchen plans to rollout Apple Pay into all of its restaurants later this year.

A pioneer in the fast-fine dining category, LYFE Kitchen has created an elevated dining experience that caters to the active lifestyle and those seeking a healthy alternative to fast-food chains. The brand is proud to offer patrons a menu that is rich in variety and flavor, going beyond the simple dishes others create to offer LYFE Kitchen guests beautiful meals with the ingredients they love most. This philosophy is what drives the company's motto of "Feed. Your. Self.," communicating the belief that healthy eating is delicious, approachable, and affordable.

As LYFE Kitchen continues to grow, the team behind the restaurant concept hopes to make a positive difference in the lives of its guests by providing healthy dishes that not only taste incredible but also make each diner feel incredible.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

Comments

You don't have to spend thousands to get a branded app for your restaurant. Small to mid size restaurant can get their own branded app with http://www.coolmunch.com. This app lets customers view the menu and pay for their orders for pickup or delivery and restaurants can send push notifications for promotions and order updates via a companion admin.

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