With one Texas location open and operating in Katy, Main Squeeze Juice Co., a newcomer to the more than $5 billion juice market, is opening their first Fulshear location.

Slated to open this fall, the store will be located at 6230 FM 1463 Road, and will be owned and operated by Justin LeBleu. Along with the new store, LeBleu also owns a Main Squeeze Mobile Juicery, which is open for operation in the Katy area.

“Main Squeeze will be an asset to the Fulshear community,” says LeBleu. “I wholeheartedly believe in the brand, from their mission to their products, and I know the community will feel the same. I’m hopeful it will become a new hub for the community to come enjoy our products and spend time with friends and family.”

LeBleu had worked in the oil and gas industry for ten years when his life took an unexpected turn. In 2015, he faced a major health scare after a hole in his esophagus allowed fluid to build up in his chest, causing his left lung to collapse. Through the entirety of his health scare, he could only eat one thing: smoothies. Now, he’ll be making his own. LeBleu knew that opening a Main Squeeze was the perfect next step for him and his family. He believes in the products and knows the rest of the community will benefit from the juices and smoothies just as he has.

Main Squeeze’s mission is to make healthy easier, and the company’s nutritionist-designed, superfood-centric menu does exactly that by offering a daily source of plant-based nutrition packed with natural and quick energy. The concept’s proprietary recipes feature chef-inspired cold-pressed juices and superfood smoothies, along with one-, two- and three-day juice cleanse programs, wellness shots, and acai bowls created from organic and wild-harvested acai berries from the Amazon rainforest in Northeast Brazil.

“A healthy life makes a happy life,” adds Thomas Nieto, CEO of Main Squeeze. “We strongly believe in crafting a menu with something for everyone, and we pride ourselves in knowing that every menu item is geared towards making healthy and happy lifestyle decisions.”

With four locations open and operating in Metairie, La, Baton Rouge, Louisiana, Lake Charles, La, and Katy, Texas, Main Squeeze Juice Co. plans to open several more stores throughout the year. According to Nieto, the brand currently has nearly 40 additional franchisee- and corporate-owned locations in various stages of development, and is poised to become a household brand within the next few years.

Emerging Concepts, News, Main Squeeze