Industry News | April 5, 2016

Mario Lopez and Dairy Queen Donate to Boys & Girls Club

image used with permission.

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As part of the launch of the new Oreo S’mores Blizzard Treat and the return of the fan favorite S’mores Blizzard Treat, the Dairy Queen system, a Berkshire Hathaway company, has donated $30,000 in “Extra” host Mario Lopez’s name to the Chula Vista Boys & Girls Club to fund two camps for 200 local kids.

“This donation supports our ongoing mission of providing childcare, recreational opportunities, and programs to empower local youth and help them become responsible citizens and leaders of our community,” says Ken Blinsman, president and CEO of the Boys & Girls Clubs of South County, which merged with the Chula Vista branch in 2009. “We are so thankful to Mario and the Dairy Queen system for their generous contribution. Our kids are the big winners.”

The host of the Emmy Award–winning entertainment news program “Extra,” Lopez has been involved with the Boys & Girls Clubs of America (BGCA) since he was 5 years old. At the Chula Vista Boys & Girls Club, he was a wrestler and won multiple championships prior to landing his breakout role as A.C. Slater on the hit NBC sitcom “Saved by the Bell.” Today Lopez is the Alumni Ambassador of Fitness for the BGCA.

“The Chula Vista Club has always been very special to me and has given me endless opportunities, I am thrilled to help give today’s youth the same opportunities,” Lopez says.

The idea to fund the camps was a natural for the Dairy Queen system. “We are a family brand so when we had the opportunity to fund these camps in Mario’s name for the youth at the Chula Vista Boys & Girls Club, we jumped at the chance,” says Barry Westrum, executive vice president of marketing for American Dairy Queen Corporation (ADQ). “The timing was right with the launch of our new Oreo S’mores Blizzard Treat and our S’mores Blizzard Treat. Nothing says camp like s’mores. We are thrilled to bring the camp experience to these deserving kids.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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