Industry News | March 14, 2014

Menchie’s Celebrates Austin Opening

Menchie’s opened its newest store in Lakeline Market in Austin. Offering high-quality self-serve frozen yogurt, Menchie’s aims to become an Austin favorite.

To celebrate the opening, Menchie’s will hold a seven-day grand opening celebration from Saturday, March 1, to Friday, March 21, packed with free giveaways of t-shirts and Menchie’s merchandise, family-friendly activities, and free servings of its frozen yogurt.

“We were immediately attracted to Menchie’s vision to be more than just a place that serves frozen yogurt,” says franchisee Bob Elmer. “My wife and I realized there was a gap in our community’s frozen yogurt market and decided we wanted to be the ones to bring smiles to the Austin community. Menchie’s business strategy is one that really coincides with our family’s core values and goals.”

The new self-serve store offers an experience that is welcoming, fun, and interactive, with arts and crafts for kids, music, and indoor and outdoor seating areas. Guests can choose from a variety of rotating yogurt flavors and toppings for unlimited combinations.

Menchie’s is also committed to giving back to each community it serves. Stores partner with local schools in fundraising activities and education incentive programs. Each Menchie’s store donates thousands of dollars in cash and products annually to local schools to support student programs.


News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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