Industry News | May 4, 2016

Menchie's Channels 'Angry Birds' in LTO Specials

image used with permission.

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Menchie’s, the world’s largest self-serve frozen yogurt franchise, invites guests on a journey to Bird Island through their collaboration with Sony Pictures’ and Rovio Animation’s new animated film The Angry Birds Movie, opening in theatres May 20. This May and June, Menchie’s will offer fans an island-inspired experience with four new flavors and an Angry Birds topping sure to turn anger into happiness with every cup.

During the month of May, fans can indulge in a fruit explosion with Freshly Squeezed Orange Sorbet, and Strawberry Smoothie Sorbet.  In June fro-yo fanatics can pucker up with Fresh Lime Mint Sorbet and cool off with Sweet Strawberry Greek Yogurt, which contains 5 grams of protein per serving.

To complete The Angry Birds Movie experience, guests can come in each week to collect five exclusively designed spoons featuring The Angry Birds Movie’s characters Red, Matilda, Bomb, Chuck, and Pig. The adventure continues with two exclusive cups, highlighting the characters on Bird Island. Fans can flock to the nearest Menchie’s location before these treats fly away for good.

“The birds might be angry, but their movie is hilarious, and that pairs seamlessly with our mission to spread smiles everywhere,” says Amit Kleinberger, CEO of Menchie’s. “Our collaboration will bring fans a special Angry Birds–inspired experience that will create lasting memories and excitement surrounding the launch of The Angry Birds Movie.” 

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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