Industry News | January 7, 2016

Menchie's Rings in 2016 with a Whopper of a Deal

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Bringing the New Year in on a sweet note, Menchie’s, the world’s largest self-serve frozen yogurt franchise has once again partnered with The Hershey Company to offer a new limited-time flavor that features Whoppers Malted Milk Balls and a sweepstakes with a trip fit for any Hershey’s chocolate lover.

Classic Chocolate Malt made with Whoppers is a froyo twist on a classic candy.  To celebrate this new flavor Menchie’s and Hershey have teamed up to give one lucky guest a prize of epic chocolate proportions. The winner will receive round-trip airfare for four people, a three day/two night stay in Hershey, Pennsylvania, passes for four to Hersheypark, Hershey Chocolate World Attraction, and $500 spending money. Guests can enter to win by using their registered mySmileage account at Menchie’s during the month of January.

“Hershey is a global confectionery leader and the largest chocolate manufacturer in North America that has some of consumer’s favorite brands and we are honored to partner with them for a third year as we continue to offer our guests their favorite Hershey products in frozen yogurt form. Together, we continue to bring new, one-of-a-kind flavors to market, and partnerships with beloved brands that allow us to spread smiles and goodness with our loyal fans,” says CEO Amit Y. Kleinberger.

Additionally, guests will go nuts for the new January froyo flavor Rich ‘n’ Nutty Pistachio, which is made with real pistachios. Participating locations will take guests to a tropical paradise with Tahitian Vanilla made with Coconut Milk, Menchie’s first flavor made with coconut milk.


News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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