It’s mo’ growth ahead for Mo’ Bettahs Hawaiian-Style Food. In preparation for unprecedented expansion, the popular Hawaiian BBQ concept has added to its C-suite and named Clay Hansen its Chief Financial Officer.  

Hansen joins Mo’ Bettahs with experience in finance, IT, marketing and strategy — both in and outside of the F&B industry. He worked at Cafe Rio for 10 years, where he built out the FP&A team and oversaw its growth from 38 to 140-plus locations. Most recently, Hansen worked at Greenix Pest Control, where he served as VP of Marketing and Business Development, then VP of Strategy, and then as CIO. During his time at Greenix, he oversaw revenue growth that doubled from $60MM to $120MM.

“Clay will be an incredible asset to our team,” says Rob Ertmann, CEO of Mo’ Bettahs. “He has the unique perspective of being both detail-oriented and big-picture focused. Our culture here at Mo’ Bettahs is fast-paced and growth-minded, and Clay will fit right in. We are thrilled to work alongside him.”  

Hansen’s expertise comes at a pivotal time for Mo’ Bettahs as it expands across the country. It currently has 52 locations in seven states, along with two digital kitchens in Kansas City and Dallas. For the remainder of 2024, Mo’ Bettahs plans to add 10 additional stores and three digital kitchens.

“I’ve never had a welcome like I’ve had at Mo’ Bettahs. Within 10 minutes of accepting the offer from Rob Ertmann, I had multiple text messages from the team telling me how excited they were to have me join,” Hansen says. “Mo’ Bettahs is an exciting brand with a phenomenal growth trajectory and strategy. And while it might sound a bit cliché, it’s the people who initially drew me in — from the team at Savory to the entire team at Mo’ Bettahs. They really do practice the aloha spirit they preach.”

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