MOOYAH Introduces New Coffee-House-Inspired Menu Items

    Industry News | March 1, 2021
    The new Bistro Burger.
    MOOYAH Burgers, Fries & Shakes
    The new Bistro Burger.

    MOOYAH Burgers, Fries & Shakes, a fast-casual better-burger franchise with 86 locations across the country, is inviting fans to try two new coffee-house-inspired menu items, available for a limited time only.

    From March 1 through April 25, MOOYAH Guests can try the brand’s new Bistro Burger and Coffee Shake, both of which take the menu to delicious new heights with an elevated take on the same great flavors that have made MOOYAH one of the most popular brands in the burger business.

    The new Bistro Burger build features juicy ¼ lb. Certified Angus Beef® topped with melted provolone cheese and fresh spring-mix lettuce, but the star of the show is the creamy aioli, which incorporates the rich flavors of Herbes de Provence with just the hint of sweetness from lavender syrup.

    And the Coffee Shake offers a perfectly rich and creamy complement to the Bistro Burger, with the added kick of real coffee.

    “We’re always looking to bring delicious flavors to our Guests and complement our Certified Angus Beef® burgers and real ice cream,” says Natalie Anderson Liu, MOOYAH’s Vice President of Brand. “Feedback from our Campfire Burger and S’mores Shake LTO last year showed us Guests love a great pairing. In this case, the Bistro Burger and Coffee Shake are each delicious on their own, but the duo is even more fun when enjoyed together.”

    In a nod to the French coffee house culture that inspired MOOYAH’s new, limited-time offerings, the brand is spreading the word on social media through the hashtag #ouiloveit.

    Members of MOOYAH’s Rewards App program will earn 30 bonus points when they try both products together, through April 25. The program rewards users with a $10 food credit when they earn just 100 points.

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.