Industry News | January 18, 2016

Muscle Maker Grill to Expand in California

image used with permission.

Muscle Maker Grill, the rapidly expanding fast-casual restaurant brand promoting a healthy lifestyle by offering nutritious alternatives to traditional dishes, announced it is expanding its presence in California with two new locations scheduled to open in 2016. The expansion includes the opening of its first West Coast corporately owned stores located at Jamboree Promenade Shopping Center in Irvine and City Place Shopping Center in Santa Ana.

Founded in 1995, Muscle Maker Grill provides its guests healthier versions of mainstream-favorite dishes that make it easy, affordable, and enjoyable to eat healthy. Muscle Maker Grill’s diverse menu was created for everyone—fitness enthusiasts, those starting their journey to a healthier lifestyle, and people trying to eat better while on-the-go. Providing “Great Food with Your Health in Mind,” Muscle Maker Grill’s menu features items with grass-fed steak and all-natural chicken, as well as options that satisfy all dietary preferences, from vegetarians to the carb-free consumer and guests following a gluten-free diet. Muscle Maker Grill does not sacrifice taste to serve healthy options.

More than just food, Muscle Maker Grill restaurants are a friendly, relaxed, and social environment where guests can enjoy great-tasting food and engage with fellow health enthusiasts in their area.

“We are pleased to announce the expansion of Muscle Maker Grill within the Southern California market,” says Robert E. Morgan, president and chief executive officer of Muscle Maker Grill. “In 2015, Muscle Maker Grill generated a tremendous amount of momentum in both new and existing markets—and I am pleased to say that we anticipate that progress to continue into the New Year. We will start off 2016 with the opening of two new corporately owned and operated locations in the great state of California, a region of great growth potential for our brand due to the health-minded and active mentality of consumers in the Golden State. We look forward to introducing our concept to guests in Orange County while exploring additional locations statewide and beyond.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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