Nestlé Toll House Café by Chip is in the midst of a significant growth spurt—both domestically and overseas. To add to the momentum, and to show its support for retiring U.S. military Veterans, the popular bakery café concept is offering a special incentive to Veterans looking for a delicious franchise opportunity.

Under its new military discount program, U.S. Veterans are eligible for 50 percent off the initial franchise fee when they sign a franchise agreement to open a Nestlé Toll House Café by Chip. This represents a $15,000 savings.

“We can never completely repay our Veterans for what they have done while serving our nation, but we’re proud to provide this special program as a token of our thanks,” says Greg Ganter, senior director of franchise development for Crest Foods, Inc., the franchisor of Nestlé Toll House Café by Chip. “We’re also offering this incentive because we believe our military Veterans have what it takes to grow a successful business and we want to help make that goal achievable.”

The premium dessert destination concept is built around the world’s most powerful food brand – Nestlé. Each café serves up freshly baked cookies, premium Nescafe® Milano coffee, ice cream and a wide array of delectable treats. Most cafés also offer breakfast muffins, cinnamon rolls and croissants; gourmet sandwiches, crepes and paninis as lunch and dinner options; and barista-quality espressos, cappuccinos and lattes.

Franchising, News, Nestle Toll House Cafe