Net Element, Inc., a technology-driven group specializing in mobile payments and value-added transactional services in emerging countries and in the U.S., today names Eric Kirk as the executive vice president of Aptito, LLC, an all-in-one digital POS solution. In this role, Kirk will be responsible for enhancing Aptito's client engagement and operations in addition to leading Aptito's national sales team.
Kirk joins Aptito from RetailCloud where he served as the vice president of marketing and sales and managed the independent sales organization and reseller channel. Kirk was instrumental in conceptualization and execution of RetailCloud's POS system and the development of a SaaS model pricing structure that has become an industry standard. Prior to this, Kirk held various executive positions with PayNet Transactions where he managed direct sales of POS solutions, payment processing, and onsite-managed services for sport franchise merchandising operations. In his operations role at PayNet, Kirk directed onsite support staff and inventory management team for major events, including the U.S. Open Tennis tournaments, NFL Superbowl, and NHL and NBA all-star games.
Throughout his career, Kirk has established a track record of technological innovation, business savvy and sound management. Kirk brings this business acumen and industry experience to strengthen and grow the Aptito platform and product offering.
"In recent months Aptito has achieved considerable advances and generated significant interest," says Net Element CEO Oleg Firer. "Eric's proven leadership and professional versatility will greatly strengthen Aptito's next stage of propulsion and success. We're pleased to welcome such an experienced and visionary professional to the team."
"Net Element is rapidly solidifying Aptito as a powerful and innovative industry standard by dramatically improving the way restaurants conduct the most vital components of their operations," Kirk says. "I'm honored to be a part of Aptito's progression and market penetration. I look forward to being part of this incredible company and its future success."