Industry News | March 27, 2007

Noah's Bagels Opens New Location

New World Restaurant Group, Inc. headquartered in Golden, Colorado, announced today that it will expand its quick-casual Noah's Bagels brand with the opening of its restaurant in the Bridgeport neighborhood of Portland, Oregon. Residents are now able to enjoy tastes from the old neighborhood by picking up Noah's fresh-baked bagels, gourmet bagel dogs, or a cup of freshly brewed coffee at 7104 SW Hazelfern Road, across from Bridgeport Village.

During the grand opening weekend on March 31 - April 1, guests are welcome to join in the celebration featuring a sampling of Noah's bagels, blended drinks, and other menu items, as well as Aidell's Sausages and Thomas Kemper sodas, from 9:00 a.m. - 1:00 p.m.

"We're thrilled about the new store opening and the opportunity it gives us to bring great service and delectable food to the people of Bridgeport," says Rob Ertmann, district manager. "Noah's Bagels looks forward to becoming an integral part of the local community and establishing a sense of family among our everyday guests."

As one of eight Noah's Bagels in the Portland area, the restaurant employs more than 20 people. The new restaurant features 2,360-square-feet to seat up to 40 people in an atmosphere that combines the energy of the local neighborhood with a tradition of great tastes, textures, and aromas. High-quality food is the Noah's Bagels standard, with a diverse menu ranging from signature sandwiches, fresh-baked breads, home-style soups, tempting sweets, artisan roasted coffee, and its award-winning bagels.

"We're committed to delivering fresh, fast, and friendly service within each Noah's Bagels restaurant," says Brad West, senior vice president of operations. "This new location will help us continue to provide convenient breakfast, lunch, and afternoon pick-me-up options for all our guests in the greater Portland area."

New World operates locations primarily under the Einstein Bros. and Noah's New York Bagels brands and primarily franchises locations under the Manhattan Bagel brand. As of January 2, 2007, the company's retail system consisted of 598 locations, including 416 company-owned locations, as well as 86 franchised and 96 licensed locations.

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