Industry News | February 25, 2016

Noodles & Co. Invite Guests to 'Leap the Line'

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Noodles & Company, serving classic noodle and pasta dishes from around the world, announced it will celebrate Leap Day by offering guests the opportunity to ”Leap the Line” when placing an online order on Monday, February 29. Guests who order online at will save $4 off any $10 purchase by entering the code LEAPTHELINE at checkout.

“Since Leap Day only happens once every four years, we wanted to offer our guests special savings—plus an opportunity to ‘leap the line’—as our way of saying thank you for being loyal guests at Noodles & Company,” says Mark Mears, executive vice president and CMO at Noodles & Company. “Our online ordering system was the perfect choice for executing this promotion as it not only provides an added convenience for our guests by allowing account users to save their favorite order, customized exactly as they like it, it also allows them to pay online so they can simply stop in to pick it up—quick and easy.”

Noodles & Company also recently announced it is inviting guests to explore the culinary traditions of Asia and experience the flavors of Korea, Thailand, Japan, and China by highlighting dishes from its Asian menu category. The company recently introduced its newest menu item: Korean BBQ Meatballs. Meatballs, made with naturally raised chicken and beef, are tossed with Gochujang sauce—a sweet, spicy Korean condiment made from red chili, glutinous rice, fermented soybeans, and salt—which is being hailed by food trend experts across the globe as the next Sriracha. Noodles & Company is the first national chain to feature Gochujang on its menu.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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