Recent News

New KFC Ads Hold “Hidden Message”

When screened in slow motion, KFC’s new television campaign reveals a “secret code” that viewers can use to receive coupons. The ad also can be viewed at http://www.KFC.com ,
along with directions on how to reveal the secret code.

Panera Bread Removes Trans Fat from Menu

Panera Bread has announced it has voluntarily removed trans
fat from its menu. Panera Bread bakery-cafes will roll out the reformulated
products by the end of February 2006.

2006 Food Flavor Trends Give Consumers Bigger Bang for Their Bite

Whether it’s chipotle mamey orange or
parsley black currant, complex and exotic food flavors will make a huge palate
statement in 2006 as consumers continue to demand a bigger bang for their
bite, according to Market Trends: Food Flavors and Ingredients Outlook 2006, a
new report from market research publisher Packaged Facts, a division of
MarketResearch.com, a leading provider of industry-specific market research
reports.

Checkers Drive-In Restaurants, Inc. Reaches Agreement with Taxi Holdings

Checkers Drive-In
Restaurants, Inc. announced today that it has entered into a
definitive agreement with Taxi Holdings Corp., an affiliate of Wellspring
Capital Management LLC, a private equity firm, whereby Taxi Holdings will
acquire all of Checkers’ outstanding shares for $15.00 per share in cash.

Bruegger’s Opens First Bakery-Café in Winston Salem

Bruegger’s has officially arrived to Winston Salem. The Bagel Boys of Triad franchise group, led by principals Craig Hunter, Guy Hunter and Ralph Heckman, opened Winston Salem’s first Bruegger’s bakery-café in the Towers Plaza at 205 South Stratford Road.

Organic to Go Receives Organic Certification

Organic to Go(TM) (O to Go) an
all-natural and organic cafe and corporate meal delivery service, is the first
fast-casual restaurant and retailer to receive organic certification by
Quality Assurance International (QAI), the leading third-party certification
agency in the organic foods industry accredited to the National Organic
Program by the United States Department of Agriculture (USDA).

Starbucks to Support Rural Education in China

Starbucks has joined with China Soong Ching Ling Foundation in creating a program that will provide tools and improved training for teachers in Western China. The coffee company will provide $1.5 million for the program, which is anticipated to reach approximately 3,000 teachers and students by 2010.

IFA Appoints New Director of Political Affairs

The International Franchise Association has appointed Victoria J. Adams as its new director of political affairs.
Adams will be responsible for developing and implementing overall strategy for the association’s political action committee, FranPAC, as well as fund raising and coordinating IFA’s activities.

Kelvin Chen Named New Manchu WOK President

Canadian-based Chinese food restaurant chain Manchu WOK is experiencing some big changes. The company was recently brought under new management and is now being run by its main shareholder, Café de Coral a Hong Kong based company.

Krispy Kreme Ends Relationship With Houston Area Franchisee

Krispy Kreme
Doughnuts, Inc. yesterday announced that Krispy Kreme Doughnut
Corporation, its wholly-owned subsidiary, has reached a mutual agreement with
its Houston area franchisee, Lone Star Doughnuts, Ltd., to end their existing
franchisor-franchisee relationship.

WFF Call for Nominations

The inaugural Jackie B. Trujillo SOAR Award will be presented at the 2006 Women’s Foodservice Forum’s Annual Leadership Luncheon. Deadline for 2006 nominations is ­March 31, 2006.

Bar-B-Cutie Expands Beyond Tennessee Borders

Bar-B-Cutie Franchise Systems, LLC today announced an opening date for its first store to cross Tennessee borders. The store is located in Acworth, Georgia, which is about 30 miles north of Atlanta.

Wendy’s to Focus on Younger Consumers

Wendy’s International Inc. today announced it will focus more attention on younger consumers in an effort to increase sales after experiencing declines in sales at restaurants open at least a year for the first time in 18 years, the Associated Press reports.