Papa Gino’s Incorporated, the holding company for Papa Gino’s and D’Angelo Grilled Sandwiches, two Massachusetts-based fast-casual restaurants, has partnered with Full Contact Advertising. As the company’s new agency of record, Full Contact will provide full-service marketing communications and advertising services for over 300 Papa Gino’s and D’Angelo Grilled Sandwiches locations across New England, effective immediately.
“We are thrilled for the chance to work with two great and iconic New England brands. Papa Gino's and D’Angelo are institutions around this region that are loved by generations of people,” says Marty Donohue, partner and co-creative director of Full Contact. “We can't wait to reignite those passions with their current customers and introduce both brands to new fans along the way.”
Full Contact will assume strategic planning and research responsibilities, as well as creative development and brand management across both brands.
“Full Contact has produced breakthrough creative and demonstrated the ability to move the needle for a variety of brands,” says Brad Schiff, CMO of Papa Gino’s Inc. “In addition to the firm’s retail experience, it’s clear that Full Contact has the unique ability to breathe new life into established brands with truly inspiring campaigns.”