Papa John’s International, Inc. has expanded its digital ordering services with the launch of the first Apple TV app from a national restaurant brand, delivering a better ordering experience to customer’s living rooms nationwide. The Papa John’s app for Apple TV is the first customizable pizza ordering platform, offering customers the choice to build their pizza topping by topping or select from past and saved orders. When ordering through the Apple TV app, customers automatically receive a 25 percent discount on their purchase—no separate code required.
Papa John’s is no stranger to industry firsts; the brand was the first national pizza chain with digital ordering at all of its U.S. delivery restaurants in 2001. It was also the first national pizza brand to offer system wide mobile ordering with SMS text in 2007, the first to launch a nationwide digital rewards program in 2010, Papa Rewards, and the first to offer gift cards that can be used on mobile devices.
“Pizza and entertainment are a natural fit,” says John Schnatter, founder, chairman, and chief executive officer of Papa John's. “With the launch of our Apple TV app, we’re hoping to make family movie night and friend gatherings around the TV even more enjoyable by delivering the same quality product and experience our customers expect in a convenient and interactive way.”
Five key features of the Papa John’s Apple TV App
“Apple TV is the only television platform that we’ve brought the Papa John’s ordering experience to. We were attracted to Apple TV because of its commitment to innovation and customer experience, two priorities that Papa John’s is always seeking to evolve,” says Steve Ritchie, president and COO at Papa John’s. “Apple TV is fitting for the expansion of our digital services, bringing people together to enjoy their favorite TV and quality pizza choice.”
Not wanting to sacrifice on customer preferences, the app features the full Papa John’s menu, including full text and visuals. The Papa John’s Apple TV app is compatible with Apple TV (4th generation). Users can download the Papa John’s app by visiting the App Store on Apple TV.
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