Paytronix Systems, Inc., the most advanced digital guest experience platform, announced that Jamba Juice, the smoothie and juice brand inspiring and simplifying healthy living in more than 800 locations worldwide, is deploying the Paytronix Platform. Tight integration with Jamba Juice’s new Toast Point of Sale (POS) platform will enable Jamba Juice to increase sales and redemptions of gift cards within all touch points while upgrading from its previous POS platform.

With more than a decade of proven experience in migrating large gift card and comp card programs, Paytronix eliminates the complexities of gift activity across franchisees and third-party gift sales channels by automating accounting activities and discount tracking to streamline reconciliation. Furthermore, its proprietary money movement functionality allows Paytronix to efficiently manage back-end financial reconciliation of sales and redemptions between franchise locations.

“Jamba Juice has multiple types of comp programs and gift card offerings that give our guests the convenience of pre-paid, cashless purchases,” says Jyoti Lynch, SVP and Chief Information Officer at Jamba Juice. “We needed to automate the complex, manual process of accounting and reporting. Paytronix was not only the best choice to tackle the challenges of our POS platform migration and program’s backend administration, but also to position our program for future growth through their robust integration capabilities.”

Jamba’s newly overhauled stored value program will increase guest engagement and play a major role in driving incremental gift card sales and redemptions. Paytronix will enable Jamba Juice gift card sales across existing, and multiple new distribution channels as well as numerous POS platforms, including stand-alone terminals, Jamba Juice mobile apps, online ordering, website sales, and sales from other third-party channels. Improved reporting and fraud prevention capabilities provided by the Paytronix platform also improve Jamba Juice’s overall program efficiency.

“Paytronix will enable Jamba Juice to grow its gift card revenue through new gift card sales channels including third-party retail sales, and analyze data to discover then implement new promotional opportunities,” adds Michelle Tempesta, head of marketing at Paytronix. “Digitized cards transform the way guests pay for orders, expediting the order process both in store and off premise to serve more guests in a shorter period of time. Paytronix will also significantly reduce the overall time and effort that Jamba Juice spends reconciling and accounting for gift and comp card activity so that it can focus more on strategic growth initiatives.”