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    Pei Wei Launches Customizable Bento Boxes for $9.99

  • Industry News April 17, 2019
    Pei Wei
    Pei Wei’s new Bento Boxes feature five compartments each containing the perfect portion of foods that complement each other.

    Pei Wei is launching a new customizable Bento Box for just $9.99.

    Beginning April 17, the Asian fast-causal brand offer handcrafted variety with customizable Bento Boxes perfect for a fresh and delicious meal.

    “We couldn’t be more excited to offer customizable Bento Boxes to guests that are as visually stimulating as they are delicious,” says Chef J. Sullivan, Pei Wei’s Director of Culinary Innovation. “We’ve brought Japanese tradition to the fast-casual space with Pan-Asian options and even cauliflower rice. The idea behind the Bento Box was that we wanted to highlight a variety of dishes that Pei Wei guests love and allow them to tailor their box to fit their own personal taste and preference.”

    Pei Wei’s new Bento Boxes feature five compartments each containing the perfect portion of foods that complement each other, creating a convenient and well-rounded meal. You can even substitute your brown or white rice for Pei Wei’s new fresh house-made cauliflower rice at no additional charge. Customize your Bento Box by following these five easy steps:

    Step One

    Choose Your Entrée – Your choice of rice bowl with chicken or vegetables and tofu. Upgrade to steak or shrimp for 79 cents.

    Step Two

    Choose Your Rice– White, brown, or cauliflower rice.

    Step Three

    Choose Your Sushi – Spicy Tuna, Mango California, Teriyaki Crunch or Wasabi Crunch.

    Step Four

    Choose Your Appetizer – (1) Crab Wonton or (3) Mini Chicken Potstickers.

    Step Five

    Choose Your Greens – Miso Side Salad or Edamame.

    That’s over 400 different combinations to choose from.

    “Not only are these Bento Boxes distinctly Asian, they also give our guests sophisticated variety with personalized interchangeable options, all at an incredible value,” adds Senior Brand Manager Cassie Cooper. “The quality, variety, value and presentation of these Bento Boxes set us apart.”

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.