Industry News | October 22, 2014

Pieology Continues California Expansion

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Pieology Pizzeria, the fast casual pizza joint, announced that it will open seven additional locations in Northern and Central California by the end of the year. In October alone, the company is celebrating grand openings in Gilroy, Fairfield, and Fresno, with locations to follow in Daly City, Sacramento, Vacaville and Santa Rosa— a total of 11 locations in the region.

The expansion falls directly in line with the national progress of the company, as well as its mission to inspire and give back to the individuals who reside in those areas.

“We are really looking forward to sharing the Pieology experience with pizza lovers in each of these thriving Northern and Central California communities,” says Pieology President Bob Baker. “We invite our new neighbors to stop in and enjoy a delicious pizza, inspired by their own personality, flavor preferences, and imagination, cooked fresh to order in less than four minutes for one affordable price.”

Pieology Pizzeria is taking the personalized create-your-own, artisan pizza category by storm, boasting the highest average daily sales per store versus its direct competitors, proving itself a customer favorite in the category.

Upcoming Northern and Central California locations include: Pieology Gilroy: Gilroy Crossing, 6955 Camino Arroyo STE 9-6, Gilroy 95020;Pieology Fairfield: Gateway Courtyard, 1630 Gateway Blvd. STE E, Fairfield 94533;Pieology Fresno: Fig Garden Village, 5068 North Palm Avenue, Fresno 93704;Pieology Daly City: Gellert Marketplace, 309 Gellert Blvd., Daly City 94015;Pieology Sacramento: 1020 16th Street, Sacramento 95814;Pieology Santa Rosa: Mendocino Marketplace, 2280 Mendocino Ave STE B, Santa Rosa, 94503;Pieology Vacaville: 1650 East Monte Vista Avenue, Suite EE -103, Vacaville 95688.

“The seven new Pieology locations will not only be places where our guests can gather and make memories, but each will also create jobs within the local communities,” says Baker. “Pieology restaurants staff approximately 35 people, so combined, these new locations will create more than 200 jobs.”

At Pieology Pizzeria, guests can create their own personalized pizza pies by choosing from 30 fresh ingredients. Pieology also offers a selection of seven signature pizzas, which can be customized upon request, all for under $8.00.

The Pieology experience starts with fresh house-made dough that is pressed into 11.5-inch, thin crusts. As the guests move down the line, they select among a variety of base signature sauces including fiery buffalo sauce, pesto, BBQ sauce, red sauce, herb butter, and olive oil. They can then choose from among 30 fresh, flavorful meats, cheeses, vegetables, herbs, spices, and after bake “Flavor Blast” sauces to create their own unique “masterpiece” in unlimited flavor combinations for under $8.00. The pizzas are cooked in an open-flame, hearth stone, 800 degree deck oven for approximately four minutes. Custom pizza pies are then delivered to the table by Pieology’s friendly servers, or immediately boxed up for take-out. The restaurant also offers a gluten-free crust, Caesar or Classic Organic Pieology salads, and Herb Butter or sweet Cinnamon Sugar Strips.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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