For 35 years, Pizza Factory has become the go-to neighborhood spot to experience family-friendly dining, high-quality meals and a hardworking staff that’s passionate about service. Now, amid a thriving pizza industry landscape, the fast-casual concept is adapting its hometown model to meet consumer’s growing demand for fresh, speedy and convenient options.
Pizza Factory announced today an aggressive franchising initiative for aspiring entrepreneurs that includes incentive programs for conversion opportunities and a new franchise model – Pizza Factory Express, which focuses on carryout and delivery.
“This year the restaurant industry has been flipped upside down, but pizza has proved to be resilient once again,” said Pizza Factory CEO Mary Jane Riva. “Taking into account real estate availability, consumer demand for curbside and delivery, and a pool of talented workers—there’s a unique opportunity to grow Pizza Factory in markets nationwide. We’re looking forward to growing with our existing owners and welcoming new go-getters that could benefit from an accessible executive team, hands-on training and a recognizable brand.”
In detail, the Pizza Factory franchise opportunities include the following development incentives for 2020:
Pizza Factory Conversions
- $15,000 franchise fee
- No royalty fees for first three months
- Up to two POS systems
- Loyalty program included
- Online ordering included
- 3% reduced royalty fee / 3% ad fee for first year
Pizza Factory Express
- $30,000 franchise fee
- No royalty fees for first three months
- Signage included
- Up to two POS systems
- Loyalty program included
- Online ordering included
- 3% reduced royalty fee / 3% ad fee for first year
Pizza Factory’s ability to provide comfort and adapt during challenging times is why the brand is still standing strong. Since March 2020, some locations have seen a 50 percent increase in sales, largely due to a push toward takeout, delivery and curbside.
Unlike other quick-service pizzerias, everything on Pizza Factory’s menu is prepared fresh with ingredients, such as hand-grated 100 percent mozzarella cheese, slow-cooked meat sauce and meatballs that are hand rolled in-house. As a differentiator, the concept also offers a wider menu variety than most with hot and cold sandwiches, pastas, chicken wings and more.
