It’s been 17 years since Pizza Hut originally launched the P’ZONE in 2002—and judging by the fanfare of its return—it’s safe to say everybody loves a comeback.

In honor of the P’ZONE’s triumphant return, Pizza Hut will continue to feed fans’ excitement this tournament by giving away a free Pepperoni P’ZONE to fans nationwide if a team overcomes a 17-point deficit to win during the Final Four or Championship games in this year’s NCAA March Madness Division I men’s basketball tournament.

In other words, if 17 points are blown—you can get a P’ZONE.

“We loved the enthusiasm and passion our fans displayed when we announced the return of the P’ZONE,” says Marianne Radley, chief brand officer, Pizza Hut. “We wanted to find a way to bring the excitement of what’s happening on the court to fans at home, and there’s no better way to reward our P’ZONE lovers than with the potential to win a free one during the pinnacle of March Madness.”

March Madness is an emotional rollercoaster for fans and Pizza Hut is raising the stakes for P’ZONE enthusiasts across America. To be eligible to win a free P’ZONE, you must be a new or existing member of Hut Rewards who has opted-in to participate in the promotion within your Hut Rewards account before the tip-off of the first Final Four game. Free P’ZONEs can be redeemed online on April 17, 2019.

The promotion applies to Pepperoni P’ZONEs only. Sealed inside a toasted parmesan pizza crust, the beloved P’ZONE is filled with savory pizza toppings and melted cheese, baked calzone style and served with marinara dipping sauce. A perfect addition to any March Madness watch party, customers can choose from Pepperoni, Meaty and Supremo recipes.

This announcement caps off Pizza Hut’s third year as the Official Pizza of NCAA March Madness. Pizza Hut’s March Madness program launched with the announcement of the return of the fan-favorite P’ZONE and included new TV commercials featuring some of the most famous March Madness reaction memes from recent years.

The P’ZONE is available on its own or you can get the Pepperoni P’ZONE as part of the $5 Lineup at Pizza Hut locations across the country for delivery, carryout or dine-in.

Marketing & Promotions, News, Pizza, Pizza Hut