Industry News | October 31, 2005

Pizza Inn Announces New Partnership with Coca-Cola; New Agreement Provides Platform for Improved Growth and Profitability

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Pizza Inn today announced that The Coca-Cola Company will serve as its primary beverage partner in the chain's nearly 250 buffet and delivery/carryout operations.

Following an extensive review, Pizza Inn executives and franchisees elected to make the switch to Coca-Cola and will begin the conversion process effective immediately. The new Pizza Inn fountain and bottle/can offerings will include Coke(R), Diet Coke(R), Sprite(R), Barq's(R) Root Beer, Minute Maid Lemonade(R) and Hi-C Fruit Punch(R). Scott Young, regional vice president for Coca-Cola Foodservice and Hospitality, commented on the new partnership. "Pizza Inn is a restaurant chain on the comeback. Coca-Cola is ready to roll up its sleeves and help Tim and his team recapture the spirit and creativity that established Pizza Inn as a hometown icon almost 50 years ago."

Pizza Inn's new beverage program is projected for completion by early February 2006.