Planet Sub recently announced via its Facebook and Twitter pages that it will once again be running its annual "12 Days of PSub" promotion starting December 12. The 38-store chain will be offering deals every day to its fan base with the promise of steep discounts and prize opportunities.

New this year, the brand will be utilizing its freshly launched payment app (available by searching for “Planet Sub” in the app store on iOS and Android) to divvy up rewards, and offer bonus credit-earning opportunities. The franchisor also plans to run scavenger hunt–type prize runs at some of its individual franchise locations.

With discounts and offers geared toward families, kids, adults, and regular customers alike, the brand hopes to once again drive additional traffic through its doors in an otherwise slower business period in its segment.

Fans can follow along with the promotion on social media with the hashtag #PSub12Days, and are encouraged to post pictures of the deals as they participate in the promotion.

Marketing & Promotions, News, Sandwiches, Planet Sub