Popeyes Louisiana Kitchen extended its title sponsorship of the Popeyes Bahamas Bowl and reports plans to add restaurants in the Bahamas.
The second Popeyes Bahamas Bowl is set for Dec. 24, 2015 in Nassau’s Thomas A. Robinson National Stadium, featuring schools from Conference USA and the Mid-American Conference. The game will be televised on ESPN.
“We have established a new tradition with the Popeyes Bahamas Bowl that will allow us to connect with fans in a forum they love—college football,” says Hector A. Muñoz, chief marketing officer U.S. for Popeyes, in a statement. “If that isn’t enough, we will be bringing the flavors of Louisiana to the Bahamas as it becomes our newest area for development. Big brands do big things and we cannot think of a better demonstration of Popeyes growth and success.”
As of April 19, 2015, Atlanta-based Popeyes had 2,420 operating restaurants in the U.S., three territories, and 27 countries.