Industry News | September 30, 2008

Popeye's Debuts On-the-Run Offerings

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Popeyes Louisiana Kitchen, a division of AFC Enterprises Inc. (NASDAQ: AFCE), today introduced Louisiana Travelers Nuggets and Tenders with new portable packaging.

“We know many of our guests lead busy, time-crunched lives, so it’s important to offer them quality, delicious food that can be enjoyed in the car or on the road,” says Dick Lynch, CMO, Popeyes Louisiana Kitchen. “Our Louisiana Travelers Nuggets and Tenders are perfect for anyone that needs a quick, easy snack or meal as a part of their busy day.”

The Nuggets are available in mild or spicy, while the Tenders are available in mild only. Guests have the option of spicing up either product with Popeyes’ signature “Delta Sauce”--available for the first time ever in a portable dipping sauce package.

To introduce Louisiana Travelers, Popeyes is offering the 6-piece Louisiana Nuggets for just $1.99, for a limited time at participating restaurants.